Niacinamide
A stable, water-soluble form of vitamin B3 and one of the more reliable multitaskers on a label, studied for the appearance of an even tone, refined-looking pores and a supported-looking barrier. It is well tolerated across most skin types, does not need special packaging, and is one of the few actives commonly recommended for both morning and evening routines. Because it is inexpensive to formulate and pairs easily with most other ingredients, it shows up across a very wide range of products, from dedicated brightening serums to moisturizers and toners where it plays a supporting role.
Studied for
- ·The appearance of an even tone
- ·The look of refined pores and balanced shine
- ·The appearance of a supported, comfortable-looking barrier
- ·The look of reduced visible blotchiness with consistent use
How it’s thought to work
A precursor to skin coenzymes studied for association with the appearance of a more even, resilient-looking complexion; it is stable and plays well with almost everything. These coenzymes (NAD+ and NADP+) are involved in cellular energy processes tied to how skin cells function and repair, which underlies niacinamide’s studied association with barrier-related benefits alongside its more commonly cited tone and pore-appearance effects. Unlike many actives on this list, it does not require a specific pH or carrier system to perform, which is part of why it formulates so easily.
Topical 5% niacinamide was linked to more even looking skin tone, softer looking lines, and less visible blotchiness after 12 weeks.
Niacinamide: A B vitamin that improves aging facial skin appearance. Dermatologic Surgery, 2005.
View on PubMed (PMID 16029679) ↗Questions
- Is 10% niacinamide better than 5%?
- Not automatically. Much of the supportive research sits around 2–5%, and higher levels like 10% can feel like too much for reactive skin or cause pilling under other layers. More is not reliably better here.
- Does niacinamide cause flushing with vitamin C?
- This is a common myth based on old, high-heat lab reactions between niacinamide and niacin, not on how the two behave together in a finished, room-temperature cosmetic formula. Most modern formulas layer the two without issue, though a small number of people report temporary flushing and can simply separate them if that happens.
- Who is niacinamide a good fit for?
- Its combination of tolerability and a broad benefit profile makes it a reasonable fit for almost any skin type, including reactive or barrier-compromised skin that cannot tolerate stronger actives. It is also commonly used as a supporting ingredient in routines built around retinol or acids, since it does not add irritation risk.
Serums we’ve scored with Niacinamide
- $6The OrdinaryNiacinamide 10% + Zinc 1%
- $13The Inkey ListNiacinamide
- $12Good MoleculesDiscoloration Correcting Serum
- $21.99CeraVeResurfacing Retinol Serum
- $18The Inkey ListPHA Toner
- $115SkinCeuticalsDiscoloration Defense
- $40TopicalsFaded Brightening & Clearing Serum
- $17NaturiumNiacinamide Serum 12% Plus Zinc 2%
- $34GlossierSuper Pure Niacinamide + Zinc
- $44Paula's Choice10% Niacinamide Booster
- $45La Roche-PosayMela B3 Serum
- $78Dr. Dennis GrossC + Collagen Brighten & Firm Vitamin C Serum
- $25CeraVeSkin Renewing Retinol Serum
- $45La Roche-PosayRetinol B3 Serum
- $29OlayRegenerist Retinol 24 Night Serum
- $18Beauty of JoseonGlow Serum: Propolis + Niacinamide
- $69SkinfixBarrier+ Triple Lipid Activating Serum
- $26NumbuzinNo.5 Vitamin Concentrated Serum
- $28NumbuzinNo.3 Skin Softening Serum
- $22Some By MiSnail Truecica Miracle Repair Serum
- $24Some By MiAHA-BHA-PHA 30 Days Miracle Serum
- $24IsntreeHyaluronic Acid Water Essence
- $26IsntreeTW-Real Bifida Ampoule
- $31GoodalGreen Tangerine Vita C Dark Spot Serum
- $18Purito SeoulCentella Green Level Buffet Serum
- $18Purito SeoulGalacto Niacin 97 Power Essence
- $26I'm FromRice Toner
- $26medicubeZero Pore One-Day Serum
- $32AbibHeartleaf TECA Capsule Serum Calming Drop
- $32AbibGlutathiosome Dark Spot Serum Vita Drop
- $42AvèneHyaluron Activ B3 Concentrated Plumping Serum
- $38BiodermaHydrabio Serum
- $44BiodermaPigmentbio C-Concentrate Serum
- $15.99ByomaBrightening Serum
- $15.99ByomaClarifying Serum
- $129CaudaliePremier Cru The Serum
- $18Dr. CeuracleVegan Niacin & Rice Ampoule
- $30InnisfreeGreen Tea Seed Hyaluronic Serum
- $37InnisfreeRetinol Cica Moisture Recovery Serum
- $32InnisfreeGreen Tea Enzyme Vitamin C Brightening Serum
- $65Kiehl'sMicro-Dose Anti-Aging Retinol Serum with Ceramides and Peptide
- $23ManyoBifida Biome Complex Ampoule
- $25ManyoBifida Cica Herb Serum
- $39MisshaTime Revolution The First Essence 5X
- $44.99VichyLiftActiv B3 Serum
- $68Youth To The PeopleRetinal + Niacinamide Youth Serum
References
This dossier covers the efficacy evidence. For the safety and concern profile of Niacinamide, see PlainBody ↗, our sister site.